Asia Power Index
2025 Edition
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Years
2018
2019
2020
2021
2023
2024
2025
Cultural influence
Ability to shape international public opinion through cultural appeal and interaction
This chart shows the distribution of countries based on their weighted score for cultural influence.
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Cultural influence
Ability to shape international public opinion through cultural appeal and interaction
Rankings
Indicators
rank
score
trend
Country / Territory
Year
2018
2019
2020
2021
2023
2024
2025
Weighting 10%
1
84.2
United States
2
58.7
China
3
48.5
Japan
4
41.5
India
5
33.2
Australia
6
32.9
Malaysia
7
+1
29.5
South Korea
8
−1
28.8
Thailand
9
28.6
Singapore
10
22.1
—
Indonesia
11
+1
17.6
Vietnam
12
−1
16.9
Russia
13
+1
13.2
Philippines
14
−1
11.6
Taiwan
15
11.4
New Zealand
16
+3
7.4
Brunei
17
−1
7.1
—
Bangladesh
18
+2
7.0
Myanmar
19
−1
7.0
—
Cambodia
20
−3
6.7
—
Sri Lanka
21
+1
5.0
—
Nepal
22
−1
5.0
—
Pakistan
23
4.4
Laos
24
+3
2.7
Timor-Leste
25
−1
2.5
—
Mongolia
26
−1
2.2
—
Papua New Guinea
27
−1
1.3
—
North Korea
Indicators
Economic capability
Military capability
Resilience
Future resources
Economic relationships
Defence networks
Diplomatic influence
Cultural influence
Cultural projection
Information flows
People exchanges